
Cycling through the western part of Racine County (in Wisconsin) yesterday, my friend Aaron and I decided to take a right onto a perfect, freshly-blacktopped road. A mile or so down, I noticed rows upon rows of sheds. I realized immediately that they likely housed thousands of broiler or laying chickens. Persistent misery taking place less than fifteen miles from where my parents lay their heads every night...
The facility was sprawling. Easily upwards of a dozen buildings. It looked like a bomb-proof barracks. I had no clue what activities could be taking place in all of the buildings. But when I came home and
googled the name of the facility, Maple Leaf Farms, I saw that it's not chicken they raise to kill, it's ducks. Different bird, similar methods of deprivation. But not only do they raise ducks, they also undertake genetic research. Bigger, plumber, and worth more green, I'm sure.
Further reading taught me that the farm I saw was only one in a series of Maple Leaf facilities throughout North America. They're an absolutely massive enterprise. In 2002,
Meat & Poultry, an industry publication,
ranked Maple Leaf the 12th most powerful meat/poultry company in the North America.
One thing I can guaranty is that the farm I saw with my own two eyes today looked
nothing like the idyllic scene portrayed on the
company's corporate info site. If you don't believe me, visit it yourself: 2319 Raymond Ave, Franksville, WI 53126.
A report published on the
Right-to-Know Web site, a service that provides free access to numerous environmental databases,
describes the Franksville's Maple Leaf Farms site like this:
Maple Leaf Farms, Wisconsin Division is a duckling processing plant. The plant processes approximately 120,000 ducks per week. The plant operates five days per week two shifts per day. Day shift is processing and evening shift is sanitation. The duck waste from the plant is used in pet food and the wastewater is treated in a conventional treatment plant and discharge to the West branch of the Root river per a WNPDES permit.You should
read on if you want to know about the local branch's dubious local environmental record. I never would have guessed that the Root River is filled with farmed duck shit.
You should also read
VIVA! USA's media briefing for their campaign against the company.
I could go on researching and linking all day, but I'll cap myself after I say one last thing.
The most numbskulled thing that I read about Maple Leaf was on their their
careersinfood.com profile:
Although Wentzel passed away in 1968, his vision has lived on at Maple Leaf Farms. Terry Tucker, his wife and their children have continued to set the direction for the company based on their family values -- contribution to our communities, responsibility to the environment, respect for others and insistence on high quality.
Maple Leaf Farms: When you follow the referrer links back to this page, we want to you know that the intensive confinement and incessant murder of over 15 million ducks per year for the sheer sake of profit in no way exemplifies respect for others. There is blood on your hands. You call that family values? What a proud, proud tradition to uphold.